Voice tracks is where actors/actresses voices are recorded and placed over the video afterwards. This is used in various different ways. One of the most obvious ones is for animated film, be it cartoon or CGI (Computer Generated Imagery). This is because there is no actual person acting the footage, the sound for this is recorded by voice actors in a sound booth and placed over the footage.
Another form of this is when the voice is recorded using hidden microphones, usually hidden above the heads of the actors. This could also be done later on separately in a sound booth. This is once again added over the footage in a later stage.
Monday, 3 March 2014
Music
Music is a massive mood setter when it comes to the moving image. Its very commonly used on scenes full of action or drama as well as others. Choosing the right music for a scene is very important as it could make the film confusing or not make sense. For example you wouldn't have a sad scene of a movie e.g. a funeral, with happy, 'dancy' music in the background. If used well, music could make moments so good that viewers will be on the edge of their seats.
Music is also good for brand association. This is when music is used in things such as advertisements where the music, be it a melody or a jingle, becomes recognized alongside the brand the advertisement is for. Sometimes the music used can be very annoying, but these tend to be the most effective ones as they are most remembered.
Music is also good for brand association. This is when music is used in things such as advertisements where the music, be it a melody or a jingle, becomes recognized alongside the brand the advertisement is for. Sometimes the music used can be very annoying, but these tend to be the most effective ones as they are most remembered.
Subscribe to:
Posts (Atom)